Privacy Policy
Last Updated: May 11, 2025
At AfriTrove, your privacy and trust are very important to us. This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit or use www.afritrove.com (the “Website”) or any of our related services.
By accessing or using our Website, you agree to the practices described in this policy. If you do not agree, please discontinue use of our services.
1. Information We Collect
We may collect different types of personal and non-personal information, including:
a. Personal Information You Provide
When you interact with our Website, you may provide:
Full Name
Email Address
Phone Number
Shipping & Billing Addresses
Account Login Details
Payment Information (processed securely through Paystack, we do not store your full card details)
b. Automatically Collected Information
When you use our Website, we may collect information such as:
IP Address & Geolocation data
Browser type, operating system, and device details
Pages visited, time spent, and actions taken
Cookies, tracking pixels, and usage analytics
2. How We Use Your Information
We may use your information for the following purposes:
To process and deliver your orders
To facilitate secure payments via Paystack
To send order confirmations, shipping updates, and support responses
To provide you with promotions, newsletters, or offers (you may opt out anytime)
To improve our Website’s performance, content, and user experience
To detect, investigate, and prevent fraud or unauthorized transactions
To comply with applicable laws, regulations, and industry standards
3. Cookies & Tracking Technologies
We use cookies and tracking tools to:
Remember your login session and shopping cart
Analyze traffic and customer behavior
Personalize product recommendations and promotions
Enhance the speed and security of our Website
You can manage or disable cookies in your browser settings, but some features may not function properly without them.
4. Sharing Your Information
We do not sell or rent your personal information. However, we may share information with:
Payment Processor (Paystack): To process payments securely
Logistics & Delivery Partners: To deliver your purchases
IT & Hosting Providers: For website operation and maintenance
Analytics & Marketing Services: To understand customer preferences and improve services
Legal Authorities: If required to comply with the law or protect against fraud
All third parties we work with are required to handle your data with strict confidentiality.
5. Payment Security with Paystack
We use Paystack as our trusted payment processor. When you make a payment on AfriTrove:
Your card and banking details are encrypted and processed directly by Paystack.
We do not store your card details on our servers.
Paystack complies with PCI-DSS standards, ensuring maximum security.
6. International Data Transfers
If you access our Website from outside Nigeria, please note that your information may be transferred and stored on servers located in Nigeria or other jurisdictions. By using our services, you consent to such transfers.
7. Data Security
We take reasonable technical and organizational measures to protect your data, including:
SSL encryption on all transactions
Secure password hashing and authentication protocols
Regular system updates and vulnerability checks
Restricted staff access to sensitive data
However, no online system is 100% secure. We encourage you to use strong passwords and protect your account information.
8. Your Rights
As a user, you have the right to:
Request access to the personal data we hold about you
Request correction or updates to inaccurate data
Request deletion of your account and personal data (subject to legal obligations)
Withdraw consent for marketing communications at any time
To exercise these rights, contact us at support@afritrove.com.
9. Data Retention
We retain your personal information only for as long as necessary to fulfill orders, provide services, comply with legal obligations, and resolve disputes. Once data is no longer needed, we securely delete or anonymize it.
10. Children’s Privacy
AfriTrove does not knowingly collect data from children under the age of 13. If we become aware that a child has provided personal information, we will delete it immediately.
11. User Responsibilities
By using our Website, you agree to:
Provide accurate and up-to-date information
Keep your login details secure
Notify us immediately if you suspect unauthorized account access
Use our Website in compliance with applicable laws and regulations
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new “Last Updated” date. We encourage you to review this policy regularly.
13. Contact Us
If you have questions, requests, or concerns about this Privacy Policy, you may contact us:
📧 Email: support@afritrove.com
📞 Phone: 08031191449